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Optimum Events & Entertainment

Electric Forest

The Electric Forest Festival is a four-day multi-genre event, with a focus on EDM and jam bands. The Double J Resort in Rothbury, Michigan is home to an estimaated 40,000 concert-goers daily. Electric Forest is produced  by Madison House Presents.

In 2014, Optimum Events & Entertainment facilitated the retail sales of Forest merchandise including the implementation of the Appetize POS system.

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